These rules may be cited as the Commercial Use of Royal Photographs Rules 1959.

No objection will be raised to the use of such photographs as aforesaid in the design of articles for sale provided:

Permission to use a royal photograph in the design extends only to the article itself, and not to any case, cover, container, or label.

Royal photographs may be sold as portraits, and may be reproduced on postcards, greeting cards, and calendars, including trade calendars bearing the name of a firm, provided they are free from advertisement.

Permission to use a royal photograph in the design does not extend to:

Royal photographs may not be used for advertisement purposes in the press, television, radio, or cinema.

Photographs of the Prince of Wales and the Princess Anne may not be used, except that they may be sold as portraits or postcards, and be reproduced on calendars and greeting cards.

If any question of copyright is involved in the use of a royal photograph or portrait, the user must settle the matter with the copyright holder. Where the word “photograph” has been used in any of the foregoing paragraphs, it may be read as including portraits.

The decision to allow a wider use than formerly of royal photographs and portraits in the design of articles for sale does not affect in any way the regulations restricting the use of the Royal Arms, the Royal Standard, the Royal Crown, the Royal Cypher, or other royal emblems.

In case of doubt about the application of these rules or for permission to use the Royal Arms, the Royal Standard, the Royal Crown, the Royal Cypher, or other royal emblems, reference should be made to the Secretary for Internal Affairs, Wellington.